What It Means to Be a Creative in the Outdoor Space


As the outdoor industry continues to grow, so does the community of creators shaping it.

From makers and storytellers to athletes and innovators, this panel dives into the passion, challenges, and inspiration behind building a life rooted in adventure.

Join panelists Brent Stubblefield, owner of Join or Die KnivesPhilippe Willis of Our Numinous Nature, Clara Cline of The Wild Wander, and outdoor lifestyle photographer Kristen Murray. Hosted by James Moffitt, Founder of TrailHead Creative. 

Host

About James Moffit

James has more than a decade of experience in brand strategy and copywriting. Working with brands ranging from startups to Fortune 200 companies has given him a unique set of experiences that he brings to every client. He started TrailHead to merge his passion for storytelling with his love of outdoor adventure. If he’s not helping brands find their way in a crowded market, he can often be found chasing the magic of the outdoors. 

About Brent Stubblefield

Brent Stubblefield is a knife maker who owns Join or Die Knives in Richmond Virginia. With 15 years of experience is the craft and building and running his businesses, Brent has chosen to take an independent artist’s path for his living. The hunting and outdoor utility blades that Join or Die Knives makes naturally bring the company into cooperation with organizations in the outdoor space like Virginia Department of Wildlife Resources, Beyond Boundaries, and Backcountry Hunters and Anglers among others. An avid hunter and angler himself, Brent never passes up an opportunity to be involved in opportunities in support of our natural resources.

About Philippe Willis

Philippe G Willis is an illustrator, podcaster and photographer living in the Appalachian mountains of West Virginia. Under the umbrella name of Our Numinous Nature, his interests range from history to flora & fauna, hunting and folklife. Philippe works primarily in nib-&-dipping ink.

 

Location

The Foundry

Set within the beautifully restored brick walls of Tredegar Iron Works and just steps from the American Civil War Museum, The Foundry blends Richmond’s industrial past with a refined modern feel. This historic space has been thoughtfully reimagined as a versatile event venue, offering a distinctive setting rooted in the city’s rich heritage. During the festival, it transforms into a vibrant marketplace featuring makers, vendors, and nonprofits showcasing their work, while also serving as the home of the Riverside Chats speaker series.